CKE Restaurants Inc., parent company of Hardee’s® and Carl’s Jr.®, today announced the launch of its eighth annual Stars for Heroes program. The in-store fundraising initiative harnesses the compassion and generosity of its customers, franchisees and employees to rally behind the nation’s military veterans and families. Since its inception, the fundraiser has raised over $9 million for veteran-focused organizations as well as regional charities in Hardee’s and Carl’s Jr. restaurant communities.
Active Heroes has been chosen as one of the regional Veterans charities
Donate to Active Heroes by visiting these stores:
1303 E Broadway Campbellsville, KY
9506 Taylorsville Rd. Jeffersontown, KY
707 N. 3rd Street Bardstown, KY
1706 N. Dixie Highway Elizabeth, KY
2909 Fern Valley Road Louisville, KY
3459 Taylor Blvd. Louisville, KY
301 W. Court Ave Jeffersonville, IN
The Stars for Heroes fundraising campaign begins in both Hardee’s and Carl’s Jr. locations May 22nd and will run through June 18, 2019. To participate, restaurant guests are invited to donate $1 in support of military charities. For each $1 donation, guests receive a commemorative “I am supporting military veterans and families” patriotic star-shaped cut out to personalize and place on display in the restaurant. Guests who donate are given coupons valued at more than $10 for future visits.
“Stars for Heroes is one of the most important ways we connect with customers, employees and the local communities we serve,” said Ned Lyerly, CEO of CKE Restaurants. “It’s an honor for us to be able to thank those who selflessly fight for our country, and we are grateful for a team of franchisees and restaurant employees who work to bring our communities together through these efforts.”
Driven by the efforts of CKE’s Star Franchise Association and Independent Hardee’s® Franchise Association, Stars for Heroes raised over $9M across nearly 3,000 participating restaurants throughout the US since 2011, benefitting 84 local charities in various areas.
About CKE Restaurants Holdings, Inc.
CKE Restaurants Holdings, Inc. (“CKE”), a privately held company based in Franklin, Tennessee, runs and operates Carl’s Jr. and Hardee’s, two beloved regional brands, known for one-of-a-kind premium and innovative menu items such as 100 percent Black Angus Thickburgers®, Made from Scratch™ Biscuits and Hand-Breaded Chicken Tenders™. With both a US and international footprint, Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC have over 3,800 franchised or company-operated restaurants in 44 states and 43 foreign countries and U.S. territories. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.
